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Pizza Hut debuts Stuffed Cheez-It Pizza

Chris Pastrick
| Tuesday, September 17, 2019 2:15 p.m.
Pizza Hut/Yum Brands
Pizza Hut’s new Stuffed Cheez-It Pizza ($6.49) is four large squares of Cheez-It sharp cheddar crust baked around mozzarella.

No, you aren’t dreaming. This is reality.

Pizza Hut just took one of the most addictive snack foods this side of heaven and stuffed it — either with mozzarella or pepperoni — and made it a thing.

A single order of the ’za snack gets you four large squares of Cheez-It sharp cheddar crust baked around mozzarella. A version stuffed with mozzarella and pepperoni is also offered.

And don’t forget the marinara dipping sauce.

“We pride ourselves on being the go-to for unexpected pizza innovations, and I can’t think of a more badass partner than Cheez-It to bring our next original menu item to life,” Marianne Radley, the company’s chief brand officer, said in a statement.

The Stuffed Cheez-It Pizza is part of the Hut’s menu as of today, costing $6.49. Starting Sept. 24, the item, which looks more like a Cheez-It that was zapped into super-size, moves to the value menu at $6 (if you order two or more items).

According to a press release, execs took notice that a large portion of their customer base is college students.

And what’s a college student like more than pizza? Cheez-Its.

Done.

“The Stuffed Cheez-It Pizza is an example of two great companies leveraging their strengths to delight guests with a new experience on a classic favorite,” said Wendy Davidson, President of Kellogg’s U.S. Specialty Brands.


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